Paper 2, Section I, E

Statistics | Part IB, 2010

A washing powder manufacturer wants to determine the effectiveness of a television advertisement. Before the advertisement is shown, a pollster asks 100 randomly chosen people which of the three most popular washing powders, labelled A,B\mathrm{A}, \mathrm{B} and C\mathrm{C}, they prefer. After the advertisement is shown, another 100 randomly chosen people (not the same as before) are asked the same question. The results are summarized below.

\begin{tabular}{c|ccc} & A\mathrm{A} & B\mathrm{B} & C\mathrm{C} \ \hline before & 36 & 47 & 17 \ after & 44 & 33 & 23 \end{tabular}

Derive and carry out an appropriate test at the 5%5 \% significance level of the hypothesis that the advertisement has had no effect on people's preferences.

[You may find the following table helpful:

χ12χ22χ32χ42χ52χ6295 percentile 3.845.997.829.4911.0712.59]\left.\begin{array}{c|cccccc} & \chi_{1}^{2} & \chi_{2}^{2} & \chi_{3}^{2} & \chi_{4}^{2} & \chi_{5}^{2} & \chi_{6}^{2} \\ \hline 95 \text { percentile } & 3.84 & 5.99 & 7.82 & 9.49 & 11.07 & 12.59\end{array} \cdot\right]

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